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Tetra Prism Pak / Tetra Pak perfume packaging

Tetra Prism Pak
Tetra Prism Pak

The idea was to offer perfume in a new package format. Tetra Pak packaging is an ecological an innovative solution for recyclable packages.
Furthermore, the design was intended to be an adequate and elegant packaging for perfume as well as an ecological alternative to conventional perfume packaging.

The effective production, following the principle “package from the roll” leads to the characteristic shape.

The common shape of the Tetra Pak package appears in a new context and therefore attracts the consumer. Moreover the product “parfume” is improved in an economic way without ignoring the design aspect.

University

Muthesius Kunsthochschule

Muthesius Kunsthochschule
Kiel, Germany

Prof.in Dr. Bettina Möllring

Design

Muthesius Kunsthochschule

Muthesius Kunsthochschule
Kiel, Germany

Lukas Franciszkiewicz