Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for
an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for
a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE
(free of charge)

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

ANUBUP-001 / Entry / exit validator for buses

ANUBUP-001
ANUBUP-001

Discipline: Product

Discipline: Product

The bus ticketing system from ATEC is a public reader that allows passengers to pay for their ticket with a smart card. First, for communication with passengers, it greets them when they get on a bus with a wink icon, realizing recognizability and readability through the emotional consensus it generates with passengers. Second, it has frame-enhanced design to prevent potential damage caused as it is used by many people, uses new amber pc material for tag, and offers lighting for night use, realizing a next generation bus reader. It aims to make passengers happy by delivering a futuristic image, convenience and emotion in a public product.

Client / Manufacturer

ATEC Co., Ltd.

ATEC Co., Ltd.
Seoul, South Korea

Design

MOTO DESIGN

MOTO DESIGN
Seoul, South Korea

Song Min Hoon

Design

MOTO DESIGN

MOTO DESIGN
Seoul, South Korea

Mr. Kee Tae Kim