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The Swiss Television Christmas card is a combination of a greeting card and a roadmap of Switzerland with the scale: 1:400,000. Usability and content allow SF to communicate very close to the people of the country and their particular culture. On the road map several important upcoming television broadcasts are geographically marked. A topographical silver-shiny landscape is printed on the cover and on the back side that associates a specific feeling of Christmas time.
Gestaltung + Kommunikation
SF Gestaltung, Cordula Gieriet