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The Raiffeisenbank Kleinwalsertal AG's annual report 2008 draws attention to organic growth. In a simple and vivid way it visualizes the banks alpine-anchored history using the example of a tree trunk: punched holes, that run through the reports pages, simulate increasing annual rings. Thus growth and constant change of single business units in the stress field between nature and modern imperatives become touchable transparent. The reports warm and organic appearance underlines the overall impression of a bank that prefers local tradition and global responsibility to fast success.
Raiffeisenbank Kleinwalsertal AG
Büro für Kommunikationsdesign
Friederike Hujer (CD), Claudia Wanke, Andreja Medved, Lothar Reusch (Konzept und Text)