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Communicate the storage capacity of the Toshiba micro memory card in an impressive way in order to generate new customers.
We created the idea directly out of the product and its benefit. Our campaign dramatises the Toshiba micro memory card like a magic door to unlimited storage space.
Toshiba Europe GmbH
Euro RSCG München
Euro RSCG Düsseldorf
Felix Glauner, Oliver Hilbring, Ralph Aichem, Alexandros Antoniadis, Frank Eickelmann, Jochen Kirchhof, Sigi Zwar