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Leichten Herzens / Organ donation day event

Leichten Herzens

Discipline: Professional Concept

According to the BZgA, 80% of Germany's population endorse organ donation – only 17% have got an organ donor card! Thus this sensitive topic must be brought to the public’s attention! The kick-off-event in Berlin creates awareness and promotes the face2face dialogue. Touring through Germany, the exposition “Leichten Herzens” ensures that the discourse endures everywhere in the republic. Emotional campaigns and reliable information help to take a thought-out decision. The aim is to document everybody’s opinion, be it in favour or against, in a filled-in organ donor card.

Discipline: Professional Concept

Client / Manufacturer

BZgA

BZgA
Köln, Germany

Design

D'art Design Gruppe GmbH

D'ART DESIGN GRUPPE GMBH
Neuss, Germany

Guido Mamczur, Sonja Thiemann, Myriam Tribalet

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Design

kogag Bremshey & Domning GmbH

kogag Bremshey & Domning GmbH
Solingen, Germany

Michael Veidt (Konzeption), Markus Jäger, Gunnar Oehmen (Projektleitung)