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Audi tv has set the bar in the automobile branch for design, technology and user approach: the web TV portal received a fresh, innovative interface with new functions with the relaunch. It speaks to the needs of the user, is intuitive and wows users with an emotional design and technical highlights. A multitude of content about the cars, events and making of videos are presented by topic (On Air, Behind the Scenes, On the Road, Sports Center, Life and Style). This allows the interface to be reduced to its main features and keeps Audi tv content in focus.
Neue Digitale / Razorfish GmbH
Daniel Klipfel (Information Architect) Ulf Germann (Screendesigner) Norbert Protzek (Senior Account Manager)
TVNEXT Solutions GmbH
Nicolas Westermann (Product Manager) Rico Slaby (Lead Software Engineer)
ZIGGY mediahaouse GmbH
Siegfried F. Nümann (Executive Director) Alexandra Wonko (Creative Director)