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Corresponding to the brand, the BMW Museum was conceived as a strikingly structured urban space, which expresses dynamic and innovation. It takes new approaches by intertwining architecture, exhibition design and communicative media. A system of ramps designed like a street with squares and bridges immerses the visitor in a broad urban ambience. Bright luminescent exhibition houses with dynamic media-facades provide access to the history and origins of the BMW brand. Space and exhibits seem starting to move.
Marcus Meyer, Bremen
Marcus Buck, Munich (above left)
Prof. Uwe R. Brückner, Eberhard Schlag, Michael Casertano, Dominik Hegemann, Alexandra Vassilakou, Marietta Fischer, Bernita Le Gertette, Gesa Dörfler, Maria Millan
Prof. Joachim Sauter, Gert Monath
Integral Ruedi Baur
Prof. Ruedi Baur, Axel Steinberger