Sign up for an Award
Participate with your entry in one of our professional or student awards.Sign up for an award
You are using an outdated browser. Please upgrade your browser to improve your experience.
A new brand image design to be used at international motor shows was developed for Volkswagen AG for the world premiere of the new Golf at the Paris Motor Show.
The task was to develop a new design series that interprets the essential characteristics of the car in a highly modern and dynamic way. A concept was devised based on the specifications and high demands for design and materials used which showcases the unique quality standards and brand image of Volkswagen using clear contours and minimalist form.
Forum für Marketing & Kommunikation
Kommunikation & Design
Zeina Mawlawi, Knuth Kripke