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East West Berlin the Wall. It would be much too simple to limit the orchestration of the content to these few words. The subject Tearing Down The Walls was staged primarily with a clear focus on rethinking your points of view, tearing down walls inside of our heads. All print material enabled the reader to interact with the subject, and to keep discovering new facets of it. Additionally, the communication elements all have been conceived to deliver a relevant added value. The communication program succeeded in generating the desired number of participants, and in strengthening relations with the host company.
Daimler Financial Services AG /
New Cat Orange
Gestaltung und Kommunikation
HP Becker (CD), Julia Maria Depis (Grafik), Folker Wrage (Text), Josef Hoelzl (Foto)