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A change in habits
A large number of young men between 16 and 35 years shave or trim their body hair.
all area adresses that change in habits and combines the most commonly used products for male bodyshaving: Razor and Trimmer.
The sideways mounted blade visualizes that this is not a regular facial hair shaver, but a new product type. Further it optimizes the usability by improving the visibility on the blade.
By simply clicking the comb on the shaver, the blades are shielded and the shaver can be safely used as a trimmer.
Bergische Universität Wuppertal