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Melissa, a Brazilian company focuses in special on young public, does not have a line of body adornments. The introduction of new products should be a great opportunity to enforce the brand extension in the market. The body adornments collection employs PVC material and injection technology already used by the shoe market, in special Grandene. At conceptual phase, the pieces were developed through molding body. Next they were adapted to industrial production dealing with several senses through the texture, smell and color. The body adornments have rigid and flexible parts due to the manipulation of chemical and physical elements.
Universidade do Estado de Minas Gerais
Design de Produto
Belo Horizonte, Brazil
Osvaldo Amaral
Flávia Marieta Magalhaes Rigoni
Belo Horizonte, Brazil
Flávia Marieta Magalhaes Rigoni