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Waldmeister (Woodruff) is a small, extraordinary flower shop in the old
town centre of Waldshut, a little town situated in the southern part of the
Black Forest on the border to Switzerland. Developing a design for the shop
meant visualising a demanding concept on a tight budget. The corporate
design was supposed to be expandable and versatile. The main aim was to
achieve a modern instead of a fashionable or trendy appearance. Thus a
modular logo system has been developed in keeping with the aesthetics of the
label and stamp. Thanks to its versatility, it works in all kinds of media
and on all different backgrounds.
Waldmeister Ch. Müller & B. Schnitzer GBR
Jürgen X. Albrecht | grafik design