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The Football Experience / Interactive installation

The Football Experience
The Football Experience

Discipline: Communication

Discipline: Communication

Football fans of all ages explore the subject of football related sports injuries at the exhibition “Goal Mine“, at the football stadium Cristal Arena KRC Genk/Belgium, by interacting with a customized touch-sensitive interface. The multi-user installation works as a tangible experience and turns the basically negative subject of injuries into an appealing experience for the visitor. The life-size 3D-figure has a highly abstract shape to lower users inhibitions of touching the body. On the other hand does the installation become alive by light choreography, realistic images of bones and multimedia content such as movie sequences, images, graphics and text.

Client / Manufacturer

MADOC BVBA

MADOC BVBA
Gent, Belgium

Design

ART+COM

ART+COM AG
Berlin, Germany

Prof. Joachim Sauter (Creative Director), Monika Hoinkis(Art Director), Patrick Kochlik

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