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Welcome to the yellow world!
The B2B agency Zink & Kraemer AG has created a high-quality medium for the
external and internal representation of FANUC Robotics, the world leader in
robotics. A brochure containing its USPs in words and pictures is unusually
emotional for this industrial sector. Yellow, the company colour, serves as
the lead corporate identity element. An independent yellow FANUC world with
high company recognition value has been created, providing the company with
a distinctive face. It is the basis for all communication activities. Smart,
FANUC Robotics Europe S.A.
Zink & Kraemer AG
Michael Eiden, Dr. Michael Friedrich (Creative Direction), Jörg Sollner (Art Direction), Wolfgang Weck (Production)
Fünf6 GmbH Joachim Stretz