Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for
an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for
a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE
(free of charge)

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

John Doe / Book

John Doe
John Doe

iF concept design award

iF concept design award

Most people perceive themselves just as an ordinary part of the world and lead a life as such, forgetting their uniqueness. Most often, they try to mould themselves into what they believe represents characteristics of an average human being. However, I believe that everyone is unique. Nobody is the same. Everybody is special. Therefore, you are a special person. Through “about John Doe”, I try to demonstrate these things through research and analysis of about 100 Johns with numbers and graphs. To emphasize the analytical aspect in graphic expression, the book is made of yellow notepapers and consists of various graphs and charts.

University

SEOL HEE. SON.

Ewha Womans University
Seoul, South Korea

CHUNG, SEUNG EUN

GO TO PROFILE
Design

SEOL HEE. SON.

Seung Eun Chung
Seoul, South Korea

GO TO PROFILE