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A new type of bookmark using the movement of air. Squeezing one side inflates the other side which enables the tube to lift up the pages of the book, letting the user open the book more easily. The adhesive side of the tube can be used like post-its. Squeeze Aladdin's tube bookmark. Start the story that leads you to a whole new world.

This product is also produced in a package that consists of 6 bookmarks, one clipping wire that bends in several directions, and a paper pot. When the bookmark is no longer usable, you can have some fun with the bookmarks using the package. Detach the pot from the paper and by folding the wires the tree.


Hong-ik University

Hong-ik University
Industrial design
Seoul, South Korea

Won-Sik Chae, Hae - Rim Jeong