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INIT new form inspires new use
BASF approached the Design branch of FH Aachen with the task to develop material-demonstrators for five new materials BASF has invented recently. Persons who are actively handling and experiencing the characteristics of those new materials become inspired and familiar with them.
Init = Start
The emphasis of the init concept is exploring and experiencing those materials. The user will memorise their individual characteristics effectively. The Inspirators are the suitable source to start development-processes.
Violetta Lindig, Lisa Enders, Alexandra Helmgens, Christoph Dechau, Thomas Schnur
Schwäbisch Gmüd, Germany
Thomas Schnur, Chritoph Dechau, Violetta Lindig, Lisa Enders, Alexandra Helmges