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ASKO Line Series / Washing machine

ASKO Line Series
ASKO Line Series

Discipline: Product

Discipline: Product

The new ASKO Line Series washing machine is balancing innovation and intuition with a focus on simplicity, both in design and user experience. The washing machine introduces a new mode of interaction that we believe is a more logical one. We call it the LineConcept and it is based on a single line, left-to-right, interaction that intuitively guides you through your options. This in combination with a Scandinavian pure design, durable construction and ecological concern makes this washing machine unique on its market.

Client / Manufacturer

Asko Cylinda

Asko Cylinda AB
Vara, Sweden

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Design

Asko Cylinda

Asko Cylinda AB
Vara, Sweden

Pernilla Döse

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Design

Propeller

Propeller
Stockholm, Sweden