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aBag™ Simplicity / Laptop traveling bags

aBag™ Simplicity
aBag™ Simplicity

Discipline: Product

Discipline: Product

The design concept revolves around minimalistic style, without sacrificing durability and functionalities. The bags are designed with 2-tone metallic gray color scheme with clean-cut outer surface. Intentionally all utility extensions or pockets are built inside the bags to leave the outer surface with pure elegance. Even the zipper for each bag compartment is designed to be hidden from sight. The outer surface is made out of scratch-resistant material with water repellent treatment. The handle and shoulder strap have been tested for heavy loading stress test to ensure durability.

Client / Manufacturer

ATUM (USA) Limited, Taiwan Branch

ATUM (USA) Limited, Taiwan Branch
Taipei, Taiwan

Design

Steve McGugan Industrial Design

Steve McGugan Industrial Design
Lyngby, Denmark