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丑小果拯救计划 / Ugly fruits rescue plan

丑小果拯救计划
丑小果拯救计划

Statistics show that more than 2 billion pounds of fresh fruit a year can't be sold because it's ugly. Consumer' s prejudice against ugly fruit and vegetables leads to a serious waste problem. In order to alleviate it, we propose this "Ugly Fruit Rescue Plan", which is to design a system integrating space, street pop-up and supporting APP to influence consumer’s acceptance of ugly fruit and vegetables, reduce the waste of them, and finally contribute to the sustainable food system.

University

同济大学

同济大学
Shanghai, China

任梓心,
同济大学

夏慧雯,
同济大学

潘海若,
同济大学

刘书彤,
同济大学