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Leica Camera / Corporate and product website

Leica Camera
Leica Camera

Discipline: Communication

Discipline: Communication

New look for Leica. Goal of the international and bilingual relaunch is to make the unique product quality of this traditional company experienceable online and to directly guide users to the individual retailers. Brand values and products are presented to photographers, hunters and nature observers on an emotional as well as informative level.

Client / Manufacturer

Leica Camera

Leica Camera AG
Solms, Germany

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Scholz & Volkmer

Scholz & Volkmer GmbH
Wiesbaden, Germany

Heike Brockmann (Creative Direction), Danny Franzreb, Dominik Lammer (Art Direction), Holger Grünwald, Tai Lückerath, Gregor Myszor (Screendesign), Christian Auth, Natascha Becker, Markus-Oliver Reuscher, Stefan Opitz, Sascha Hillingshäuser

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