Mercedes-Benz Museum / Exhibition design

The exhibition in the new Mercedes-Benz Museum leads through a more than 120-year-old history of the company. It aims at presenting the leading role of Mercedes-Benz as to the development of mobility. Starting point was the analysis of a huge collection belonging to the brand. The exhibition concept and the putting into stage were developed, realized and coordinated from the contents’ formulation up to the creation of texts. Furthermore, the exhibition design, the research and selection of exhibits, the graphic design and the conception of implemented media were worked out.