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Römerturm Funktional / Brochure

Römerturm Funktional

Discipline: Communication

Discipline: Communication

At the beginning we started with the name “Funktional” – that’s why we came up with the idea to compare the attributes of the paper like weights, volume and haptics with the wellknown attributes out of the world of advertising to build a bridge to the actual product. Designed like an image brochure of a fictitious company we put “Funktional” on stage. To show the functional aspect of the paper we will use wooden blocks as the main design element. It is possible to arrange the geometrical forms arbitrarily and it reflects the characteristics and the fundamental thoughts of “Funktional”.

Client / Manufacturer

Römerturm Feinstpapier GmbH & Co. KG

Römerturm Feinstpapier GmbH & Co. KG
Frechen, Germany

Design

Factor Design AG

Factor Design AG
Hamburg, Germany

Michel Fong, Markus Koll

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