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Optimo / E-commerce

Optimo
Optimo

Discipline: Communication

Discipline: Communication

This is the website for Optimo, an online shop which sells records primarily to club DJs.
We had to start from scratch in building the brand, beginning with the logo-type design. In order to clearly distinguish our client’s business from major record stores which sell mainly CDs, we were asked to create an online shop which would express the client’s unique orientation.
The purpose of the website is not just to sell music, but rather to enjoy it. The site design uses a frame that divides the screen into a left and right-hand side, which allows the motion graphics which appear at the beginning to continue playing on the one side.

Client / Manufacturer

Optimo

Optimo
Hiroshima, Japan

Design

FORM::PROCESS

FORM::PROCESS
Minato-ku, Tokyo, Japan