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POLIKUM / Corporate Design

POLIKUM
POLIKUM

Discipline: Communication

Discipline: Communication

POLIKUM is a health care center that offers competent, comprehensive, individual care, all from a single source. The mission was to devise a corporate design that would lend POLIKUM a distinctive, easily recognizable face and simultaneously project its brand values. The result: an image which is professional and competent while at the same time human and accessible. Since the POLIKUM health care center is planning to expand to several different locations, the image was designed for compatibility with every sector and location without diluting the brand.

Client / Manufacturer

POLIKUM

POLIKUM
Berlin, Germany

Design

kleiner und bold

kleiner und bold
brand identity design GmbH
Berlin, Germany

Tim Hagedorn, Barbara Dunkl

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