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Rebranding of Bookstore / rebranding of bookstore

Rebranding of Bookstore
Rebranding of Bookstore

People need time to read in order to accumulate knowledge and broaden their horizons. A burst of imagination occurs in this process, and the combination of books and time is magical and mystical. The core concept of "Zhongshuge" brand remodeling is to convey the viewpoint of "reading era". I chose the side shape of the book as the basic element of the logo. Time is fluid and the elements are arranged gradually in four directions to express the connection between books and time.
Through this design, people can feel the vitality of "Zhong Shuge" in the flowing "time".

University

TANFU COLLEGE OF SWUFE

TANFU COLLEGE OF SWUFE
Chengdu, China

lingli Hu,
TANFU COLLEGE OF SWUFE