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innovegan / food package


According to the World Bank, 1/4 to1/3 of the vegetables and fruits were discarded every year because they do not fit the regular size or deformed. However, the value of nutritional and taste of them were no different from the others. Innovegan is a handle of paper bag which has pieces of cartoon images of animal parts. These cartoon pieces can be taken out as sticker cards. Attach stickers on characteristic fruits/vegetables, turn them into toys as animals. It can educate children that strange looking fruits/vegetables have same value of nutritional and increase imagination of children to have an insight into potential beauty.


Hubei University of Technology

Hubei University of Technology
Wuhan, China

Shengfeng Mao,
Hubei University of Technology

Chen Ruoyan,
Hubei University of Technology

Gu Chengwei,
Hubei University of Technology

Liu Peiheng,
Hubei University of Technology