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The new logo from the Robert Bosch Foundation sticks to the values of the Bosch name, which have been established over many decades. The color and font are borrowed from the design of the public brand. The design is without frills and takes the social relevance of the foundation into consideration. A flexible literature system links the individual publications together without compromising on any of the content. The entire atmosphere is clear and appropriate as well as true to the content. Just as founder Robert Bosch would have liked it.
Robert Bosch Stiftung GmbH
Stuttgart, Germany
Josef Krieg, Tanja Frey (Marketing)
Hesse Design GmbH
Erkrath, Germany
Christine Hesse, Klaus Hesse, Silke Heiburg, Sandra Klemt, Christoph Zielke