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In unfamiliar environments, it is difficult for refugees to find the right medicine they need. So ‘moa’ campaign helps refugees by providing a first-aid kit and simple visual communication system to explain their symptoms. Also, social awareness about refugees should be improved among citizens. So this campaign provides the citizen to collect ‘moa’ badges to spread awareness by purchasing 'moa' version medication.
Seoul, South Korea
Seoul National University of Science and Technology
Samsung Art & Design Institute