BaSICS / Visual identity and modules

A child’s upbringing is the foundation for a nascent, self-aware identity. This results in the development of social skills, a sense of intercultural responsibility and a commitment to lifelong learning.
This visual identity combines form and content in a language that encompasses the information dynamically and lovingly. We employed a synthesis of classic typography with an organically added layer of design and photography.
The form communicated by the signet is imaginary and formally tangible; it is experimental, legible, free and contained. Which makes it organically concrete. Knowledge grows organically.