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The dealership is a drive-through sculpture. So the design of the orientation system for vehicles responds by providing a guided tour. Destinations appear in large black letters on white crash barriers: car wash, car park, service, sales. The familiar form of the crash barrier guides visitors to their goal.
Parts & accessories: the colors black and white of the orientation system fit discreetly with the colorful world of the brand and the architecture.
Georg Pappas Automobil AG
Salzburg, Austria
Günter Graf
Büro Uebele
Visuelle Kommunikation
Stuttgart, Germany
Beate Gerner, Andreas Uebele