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The Pioneer Investments Image Book documents the growing together of two corporate cultures and brands: Pioneer Investments and Activest.
The aim of this book marking the merger event was to create a central medium for the information and motivation of employees and management. In addition the publication was designed to inform high ranking business partners as well as media representatives about the values of the brand and introduce them to the corporate culture of Pioneer Investments.
In a sensitive, emotional way the book shows people as personifications of the ideas, the competency and the intrinsic value of this managed fund company.
Pioneer Investments Kapitalanlagegesellschaft mbH
Jasmina Korac (Konzept und Verantwortung)
Act up! GmbH
Katja Fössel (Art Direction), Kerstin Weidemeyer (Art Direction), Caroline Kober (Grafic Design), Burkhard Leschke (Redaktion Ltg.), Thorsten Cmiel (Redaktion), Albrecht Fuchs (Fotografie)