Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

WHECAT / Recycle, Bioplastics

WHECAT
WHECAT

WHECAT develops sustainable pet products and a systematic solution to air pollution problem caused by excessive incineration of agricultural wastes. Essentially, we encourage rural Chinese villagers to recycle wheat straws that normally go to flame and transform them into biodegradable pet nests. The project not only redefines the commercial value of wheat straws and thus diversifies farmers' income, it also connects the ancient wisdom of wheat braiding craftsmanship and the growing modern demands for high-quality pet products. With mass production technologies, we now bring a win-win solution to farmers, artisans, consumers, and the nature.

University

Hunan University

Hunan University
School of Design
Changsha, Hunan, China

Ziren Zhou,
Hunan University

Xinran Su,
Hunan University