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Sharkproject is an international initiative for the protection of sharks.
The briefing was to gain awareness for the extinction of sharks focussing on the project Stop finning (finning means cutting off sharks fins often on living creatures for commercial purposes).
Y&R Germany
Frankfurt a. M., Germany
Y&R Germany
Frankfurt a. M., Germany
Uwe Marquardt, Christian Daul (CD); Helge Kniess (AD); Andreas Richter (Copywriter); Sabine Sill (Account Manager)