Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:


Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Rasen / Print ads


Discipline: Communication


Discipline: Communication

Neudorff is a leading German fertilizer company. Neudorff lawn fertilizer is the perfect treat for a robust, fast growing lawn. That is exactly what you need for sports.
The idea was to visualize the effectiveness of the fertilizer in a humorous way depicting its effect on sports activities. Claim: Faster. Higher. More dense.

Client / Manufacturer

W. Neudorff GmbH KG

W. Neudorff GmbH KG
Emmerthal, Germany


Y&R Germany

Y&R Germany
Frankfurt a. M., Germany

Uwe Marquardt, Christian Daul (CDs); Ingmar Krannich (AD); Kajo Strauch (Copywriter)