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zoonior / character brand for children's learning

zoonior
zoonior

Zoonior is a compound word of Zoo and Junior to protect animals and argue for the abolition of the zoo. As the awareness of the zoo is not improved overnight, we conducted a project for children so that they can grow up with awareness of animal rights and respect for life. Zoonior motivates children to learn and enjoy naturally through wood toy, e-book and AR. The logo is a design reminiscent of smile that symbolizes the smile of animals protected and the joy of children learning through Zoonior. The products sold on the web-page will be delivered to animal protection organizations to convey the experience of indirect donation to users.

University

KOOKMIN UNIV.

KOOKMIN UNIV.
GRADUATE SCHOOL OF TECHNO DESIGN
Gyeonggi-do, South Korea

seon-il Lee,
KOOKMIN UNIV.

ji-su Moon,
KOOKMIN UNIV.