NCSOFT R&D Center Lobby Renewal, Coexistence / NCSOFT R&D Center Lobby Renewal, Coexistence

With the concept of ‘coexistence’, the space was designed to encompass the real world and the game world created by NCSOFT. We mixed virtual and physical space, defined 3 main hubs-Portal, Gallery, and Café. In order to shape the concept, we derived 4 design keywords-VIEW, JUXTAPOSITION, INTERACTION, and GATE. It was designed to create connectivity between the existing space and the newly constructed space around new 3 axes penetrating the entire lobby. Tone and manner of the main space was also distinguished from the white tone of the existing facility, emphasizing the nature of space and expressing it as if two different dimensions coexist.