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Lotte Lifestyle Lab Signage Project / Signage

Lotte Lifestyle Lab Signage Project
Lotte Lifestyle Lab Signage Project

Discipline: Communication

Lotte Lifestyle Lab Signage Project
Lotte Lifestyle Lab Signage Project
Lotte Lifestyle Lab Signage Project
Lotte Lifestyle Lab Signage Project
Lotte Lifestyle Lab Signage Project

Discipline: Communication

The purpose of the project was to develop a signage system for the new Lotte Lifestyle Lab located in Jamsil Lotte Department Store. Lotte Lifestyle Lab is a complex culture hub offering a variety of classes and workshops. The concept of “blurring boundaries between generations” was designed by intg, an architectural design office based in Seoul. 1-1Company translated the spatial design concept into a signage system so that it can be harmonized into the space aesthetics while Lotte’s own graphic system is maintained.

  • DATE OF LAUNCH 2019
  • DEVELOPMENT TIME up to 12 months
  • TARGET REGIONS Specific country/region: seoul, Republic of Korea
  • TARGET GROUPS Consumer / User
Client / Manufacturer

Jamsil Lotte Department Store

Jamsil Lotte Department Store
Seoul, South Korea

Design

1-1 Company

1-1company
Seoul, South Korea

Woongjoo Na, Suejin Kim, Nangyeong Lee, Seungyeup Chung

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