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I GLOW ME /Hera Pop-up store / Retail interior

I GLOW ME /Hera Pop-up store
I GLOW ME /Hera Pop-up store

Discipline: Interior Architecture

Qualified
for the Final Jury

I GLOW ME /Hera Pop-up store
I GLOW ME /Hera Pop-up store
I GLOW ME /Hera Pop-up store
I GLOW ME /Hera Pop-up store
I GLOW ME /Hera Pop-up store

Discipline: Interior Architecture

Qualified
for the Final Jury

A pop-up store was opened in AP CABINET on the first floor of Amorepacific HQ to celebrate the release of “I Glow Me”, a culture collection presented by HERA. The pop-up offered an experience-based platform where customers can embark on a journey to discover their own colors, following the concept of “Glowing in Your Own Light”. The space is intuitive with a red square and circular mirror as basic motifs, inspired by the shape of Glow Cushion, one of the items in the collection.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

AMOREPACIFIC

AMOREPACIFIC
Seoul, South Korea

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Design

AMOREPACIFIC

AMOREPACIFIC
Seoul, South Korea

Lee Eun Jung, Hong Hae Min, Lee Woo Kyung

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Design

SILO LAB SEOUL

SILO LAB SEOUL
Seoul, South Korea

Interactive Media