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How do you reposition a traditional German company as a modern high-tech organization? A global provider of security technologies, Giesecke+Devrient needed a new brand awareness within target groups.
C3 translated G+D’s values into a unique UX, creating a state-of-the-art corporate communication website to act as a central digital touchpoint. A target group-specific content strategy was developed, enabled by data-informed topic selection and intuitive UX. The dynamic visual language, and modular, multi-media design, showcase interesting articles, interactive and animated infographics, videos, and audio for digital services like Spotify.
C3 Creative Code and Content GmbH
Gregor Myszor, Andrea Jambor, Helen Mun, Marcus Bliess, Michael Helble