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Melting Experience created and realized a radical new brand identity for the company Starlab. Starlab specialises in Liquid Handling Technology and laboratory products. A new brand identity was needed in order to unify all of the company's products, sub-brands and activities. Based on a scientific approach to branding and design, we developed a bold, colorful, and illustrative brand identity, which clearly stands out in the white and sterile conformity of today's lab environment. Aimed towards the modern, educated researchers in the world's leading labs, Starlab now lives its claim "Passionate for science“ as much as they do.
Starlab International GmbH
Melting Experience GmbH
Boris Juhl Moritz Fack Keenan Back Christopher Ernst