Red Star Guru 1949 / Alcoholic beverage packaging

Positioned as a high-end liquor, this product is mainly used for drinking, socializing, and collecting.

By launching the liquor, "Red Star" (Hong Xing) hopes to closely integrate the product with its brand symbols – the five-pointed star and the exclusive red color, which will be embedded in customers’ heart and become the brand’s visual asset eventually.

This liquor can meet consumers' needs of having a liquor which is upscale, personalized and unique.

This liquor sets a benchmark against its peers by making the five-pointed red star three dimensional and concretized. The ceramic bottle is in the shape of a vivid red five-pointed star.