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A side effect of India’s tough stance on COVID-19 has been that millions of children are missing out on vital vaccines they should receive in the first year of their life. We at Suvita use proven, cost effective digital methods to “nudge” mothers to to get their children vaccinated: customised, localised, and targeted SMS reminders to parents and to local community ambassadors identified through an innovative and rigorous approach. This model is based on a recent, large-scale randomised controlled trial led by Nobel Laureates Abhijit Banerjee and Esther Duflo.
London, United Kingdom
New Delhi, India