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Mini Hexa, Mini Link Package Design / AI Device Package Design

Mini Hexa, Mini Link Package Design
Mini Hexa, Mini Link Package Design

Discipline: Packaging

Qualified
for the Final Jury

Mini Hexa, Mini Link Package Design
Mini Hexa, Mini Link Package Design
Mini Hexa, Mini Link Package Design
Mini Hexa, Mini Link Package Design
Mini Hexa, Mini Link Package Design

Discipline: Packaging

Qualified
for the Final Jury

The package design for Mini Hexa & Mini Link, AI devices for Kakao Enterprise, is designed to approach the customers who are new to AI devices with friendliness. Soft and natural kraft was used as the main material, while the use of plastic was minimized. Instead of revealing the actual product image from the outer package, the product silhouette pattern graphic is applied to let the users build their excitement until the moment the box opens. The package boxes are recyclable and economical as the hard plastic materials were replaced with stable paper structures with minimized use of postprocessing, glue, or coating.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Specific country/region: South Korea

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Kakao Enterprise

Kakao Enterprise
Sungnam-si, Gyeonggi-do, South Korea

Design

Kakao Enterprise

Kakao Enterprise
Sungnam-si, Gyeonggi-do, South Korea

Seunghyun Lee Yeongsu Sim Hyung Jegal