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Standard Series 8X40S/10X50S/8-16X40S / Binoculars

Standard Series 8X40S/10X50S/8-16X40S
Standard Series 8X40S/10X50S/8-16X40S

Discipline: Product

Qualified
for the Final Jury

Standard Series 8X40S/10X50S/8-16X40S
Standard Series 8X40S/10X50S/8-16X40S
Standard Series 8X40S/10X50S/8-16X40S
Standard Series 8X40S/10X50S/8-16X40S

Discipline: Product

Qualified
for the Final Jury

Referred to as the Standard Series, this lineup of binoculars is our second set of products introduced as entry-level models, following on from the Pro Series of new-generation binoculars from Olympus.
Consequently, the design of the Standard Series continues the concepts of compatibility with Olympus OM-D interchangeable lens cameras, and of mobility represented through form from which all unnecessary elements have been removed, both inherited from the Pro Series.
Above all, what we focused on most making is the shape easy to hold and reassuring, both important to people using binoculars for the first time.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Asia, Australia / Oceania, Europe, North America, South America

  • TARGET GROUPS Consumer / User

Client / Manufacturer

OM Digital Solutions Corporation

OM Digital Solutions Corporation
Tokyo, Japan

Design

OLYMPUS

OLYMPUS CORPORATION
Tokyo, Japan

Yasuo Funakoshi

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