LI SHI ZHEN / Herbal wine packaging

It is to convey the health attributes of herbal wine and to convey that the well-known brand Li Shizhen is trustworthy. Compared with similar products, Li Shizhen’s brand story is well known. Li Shizhen is a well-known medical scientist in Ming Dynasty in China. He wrote the world-famous medicinal book "Compendium of Materia Medica". Therefore, this packaging design is inspired by the story of Li Shizhen traveling through mountains and water in search of herbal medicines.