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Flying to the Moon / Mooncake Packing Box

Flying to the Moon
Flying to the Moon

Discipline: Packaging

Qualified
for the Final Jury

Flying to the Moon
Flying to the Moon
Flying to the Moon
Flying to the Moon
Flying to the Moon

Discipline: Packaging

Qualified
for the Final Jury

Mid-Autumn Festival usually comes with mooncakes, laterns and family reunions as its features in ancient China.
The packaging box of this Mid-Autumn moon cake is inspired by the four-corner palace lanterns used in ancient palaces. Through the LED light at the bottom and the lantern shade which is combined with the elements of the Jade Rabbit, the Moon Palace and Dunhuang Apsaras, it conveys a strong sense of traditional ceremonies to invite users to experience and recall the traditional lantern-viewing ceremony of the Mid-Autumn Festival.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Shenzhen Beihai

Shenzhen Beihai
Culture media Co., Ltd
Shenzhen City, China

Design

ShenZhen XiangShang

ShenZhen XiangShang
Boutique Packing Co.,Ltd
Shenzhen City, China