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Oral-B iO / Electric toothbrush

Oral-B iO
Oral-B iO

Discipline: Product

Qualified
for the Final Jury

Oral-B iO
Oral-B iO
Oral-B iO
Oral-B iO
Oral-B iO

Discipline: Product

Qualified
for the Final Jury

The new Oral-B iO™ has been designed and engineered entirely from scratch. Oral-B iO™ is a revolution in Oral Care - combining modern design, superior performance and a delightful user experience. The numerous innovations that are seamlessly integrated in the elegant iO™ handle, offer a product experience that is simple, purposeful and enjoyable. iO forms a personal connection between toothbrush and user which charmingly leads to better Oral Health results.

  • DATE OF LAUNCH 2020

  • DEVELOPMENT TIME Other duration

  • TARGET REGIONS Africa, Asia, Australia / Oceania, Europe, North America, South America

  • TARGET GROUPS Consumer / User

Client / Manufacturer

Procter & Gamble

Procter & Gamble Service GmbH
Kronberg im Taunus, Germany

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Design

Braun GmbH

Oral-B Design Team
Kronberg im Taunus, Germany

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