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nseen / perfume bottle with embedded hidden texts

nseen
nseen

Discipline: Professional Concept

Qualified
for the Final Jury

nseen
nseen
nseen

Discipline: Professional Concept

Qualified
for the Final Jury

nseen. is a completely transparent packaging that only displays information at certain viewing angles. It is the first packaging design that embeds a lenticular structure directly into the packaging geometry, creating clear packaging that is 100% transparent that shows the whole nature of the product itself without any obstacles, without losing any essential message to the user.

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Africa, Asia, Australia / Oceania, Europe, North America

  • TARGET GROUPS Consumer / User, Trade / Industry

Client / Manufacturer

Illusory Material Inc.

Illusory Material Inc.
Belmont, United States

Design

Illusory Material Inc.

Illusory Material Inc.
Belmont, United States

Design Lead: Jiani Zeng, Honghao Deng Team: Axel Kilian, Stefanie Mueller, Yunyi Zhu, Jiayi Wang